No other backpack provides organization like IVAR's patented design. The IVAR-LIFT structure keeps your cargo perfectly organized, compartmentalized, protected, and easily accessible. "Everything in its right place," says Eric Hageman of TODAY Travel in New York City. Indeed, everything is in its right place.
Whereas typical backpacks let your cargo sit at the bottom with the weight focused on your lower back, the IVAR-LIFT design provides ideal weight distribution and load balance for superior comfort. "This is the most comfortable and ergonomically correct backpack I have ever seen," says Dr. Holly Klopfer DPT of San Francisco.